“Why Is Ghana Paying Almost 3x Nigeria’s Rate?” Hon. Sam George Urges DStv to Lower Prices
Ghana’s Minister of Communications, Samuel Nartey George, has publicly called on satellite television provider DStv to revise its pricing structure in Ghana, citing stark discrepancies between subscription rates in Ghana and neighboring Nigeria.
In a firm appeal, the minister questioned why Ghanaian consumers are paying significantly more for the same services offered in other West African countries. According to George, DStv’s Premium package in Nigeria costs $29, while Ghanaians are charged a staggering $82 for the same tier.
“The Same Service, But Triple the Cost?”
Speaking on behalf of Ghanaian consumers, George highlighted the economic imbalance and urged MultiChoice, DStv’s parent company, to address the disparity immediately. “It is unacceptable for Ghanaians to pay nearly three times the amount for the same service as Nigerians,” he stated. “We are simply asking for fairness and transparency.”
His remarks have reignited a broader conversation about consumer rights, regional pricing policies, and regulatory oversight in the digital and broadcast media space. Many Ghanaians took to social media to support the minister’s comments, expressing frustration over the high cost of pay-TV services in the country.
The minister’s intervention is expected to put pressure on MultiChoice to justify its pricing or consider harmonization across similar economies in West Africa. With increasing scrutiny from both consumers and policymakers, DStv may soon be forced to reevaluate its regional pricing model.
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