Wendy Shay gives cash to fifty Kasoa market women ahead of her concert

Popular Ghanaian singer Wendy Shay made a heartwarming gesture ahead of her much anticipated concert by distributing cash to fifty women traders at Kasoa market. The act of generosity was covered by local media and has been widely praised as a meaningful way to support under resourced entrepreneurs in a busy commercial area.
Wendy Shay arrived at Kasoa market in the morning, greeted by excited women who had gathered in anticipation of her visit. She personally handed out sealed envelopes of cash, shared words of encouragement and offered prayers for their businesses. For many market women the donation came as a surprise and was widely described as timely, especially given the rising cost of living and fluctuating economic conditions.
During her interaction with the traders Wendy expressed her belief that women are central to the economic fabric of Ghana. She said that supporting market women is not just charity but an investment in the resilience of local commerce. She encouraged them to keep pushing and reminded them that their entrepreneurial efforts are very much appreciated.
The event was organized in collaboration with her management team local market associations and community leaders. Coordinators said Wendy had insisted on a transparent distribution process to ensure every woman chosen was truly in need and would benefit from the support.
Many of the recipients said they intended to invest the funds back into their businesses by restocking goods, purchasing raw materials or paying for small repairs. A few said the money would also help them pay school fees for their children or handle unexpected household expenses.
Observers in the market lauded Wendy Shay’s effort as a strong example of corporate social responsibility mixed with personal commitment. They noted that in an era where many public gestures are symbolic the singer’s visit felt deeply personal and concrete.
Ghanaian entertainment analysts have also noted that this kind of outreach can strengthen the bond between artists and communities. By giving back Wendy Shay is not only building goodwill but also demonstrating that her success can be a platform for real social change.
Women empowerment advocates have called on other figures in the creative industry to follow Wendy’s lead. They argue that small scale support to market women and micro entrepreneurs can ripple out into greater economic stability for families and communities.
As Wendy Shay continues to prepare for her upcoming concert she said she will not forget this experience. She pledged to maintain support for women and community projects, and hinted at future initiatives aimed at empowering female market traders.
For the fifty women at Kasoa market her act of generosity was more than a donation – it was a spotlight on their work, resilience and importance to Ghana’s economy. Their smiles and gratitude reflected the real impact that a thoughtful gesture by a public figure can have on the lives of ordinary people.